Business Cards
For a long time people have been using Business Cards and we all have a lot of them in drawers, lying around on our desk or if you are very organized, in a Business Card holder.
There are a few reasons why people may take your business card:
1. To be polite
2. Because they genuinely want to get back to you
3. They want to add your name and address or email to their database
4. They collect business cards
Keys to Get Your Business Cards To Stand Out From The Crowd
Your business card may be the first introduction a customer has with you or your company. It is an opportunity to make an impact and give your business a professional and credable impression at first contact. It is an opportunity to show your customer or colleague that you represent quality and your business card should reflect the colour, brand and image of your company.
Creating business cards with flare will definitely get your name and business noticed and here are some ideas we have seen and can produce for you.
Business Cards are the foundation of networking your business and should provide all the relevant information to allow people to get in touch with you. Information like telephone numbers, email and website plus any other contact information.
Slimline Business cards are different and can give an upmarket look to a card. These are usually approx 40mm x 90mm rather than 55 x 90mm.
Rounded corners or even one rounded corner on your business cards is a simple way of being different and using design to stand out with your card. Using rounded corners can also allow you to use the business card size for other types of jobs like a pocket sized reference card, checklist, loyalty card and the like.
2 Sided Print on your business cards can make a card stand out and can cost close to the same as a 1 sided print. Even if the back of you card is just a solid colour from your logo, promotes your website, a QR Code on the back of your business card is also a fantastic talking piece and can offer a wealth of information about your products and business, these can add style and impact to your cards.
Matt Celloglaze on your business card is one of the most premium finishes you can have. It gives you a premium finish and feel to the card which will definitely score it in the premium category – matt cello is more expensive but often worth the cost as a business card may be all your customer takes with them to remember you.
Spot UV and PMS silver are two finishes that will also take your card to the premium side and are easily added to your business card design. Loyalty Print can offer competitive pricing on premium finishes using specialist trade suppliers that are set-up to run these types of cards as a standard product. Meaning a premium design and finish on your business card need not cost you the earth.
Business Card Design plays a very important role in a business card as it does in any print product. A professionally designed card that is clean, high resolution and well presented, can often be all you need to look impressive. Loyalty Print can help with your business card design using any of the finishes discussed in this blog.
Other custom finishes are embossing, double business cards which fold down to a standard size, spot colour business cards and Loyalty Print can now offer Crystal Varnish on business cards which is a new super premium finish that will definitely stand out from the crowd at a very affordable price.
So as you can see the humble business cards can be used for lead capture and many other business options rather than just being a plain white card with just contact name and details.
Of course if you want that type of card we can do it too.